The Richards family have operated the Clayton Newsagency since 1974. Over the years they have won many awards including Victorian and Australian Newsagent Of The Year twice!
The strong sales orientated tradition continues and the Richards family led by Simon has evolved the shop into a modern retail environment. They have expanded the range of gifts at the front of the store which is located on the corner of a busy bus interchange area. Simon has increased opening hours to capture the late Tatts sales and part of their policy is to offer add on sales. Staff have been trained with this in mind and their sales of Western Union, movie tickets, ink cartridges, phone cards and top ups all continue to increase. Simon has an eye on the costs to run the business having recently replaced the lighting with LED tubes and re-negotiated the electricity supply contract producing even more savings for the business. Simon continues to encourage home delivery and has signed many 7 day customers on a carrier collect subscriptions which drives even more foot traffic into the store.Behind the scenes he has negotiated special pricing on items such as UBD Melbourne and Victoria Directories and also remainder diaries each year for Newsagents to benefit from the tremendously low wholesale prices. The business continues to evolve with an active web site advertising the shop’s many services and specials all available for purchase on line. It also allows payments for accounts and Simon has a facebook page all ready for the upcoming Love Your Newsagent campaign run by VANA with an emphasis on facebook marketing.
Newsagents are encouraged to call in to the shop and have a look, hopefully gaining ideas of how to implement upgrades to their own shops.
Well done to Simon and Rick Richards and keep up the good work!
To show our appreciation for your hard work and achievements, we will be awarding VANA Newsagent of the Month winners with a certificate and movie tickets, as well as the opportunity to be awarded as “Newsagent of the Year”. If you think that your Newsagency deserves the title of “VANA Newsagent of the Month”, we invite you to nominate yourself by emailing us at firstname.lastname@example.org and telling us why your Newsagency should be chosen.